In this post, I will explain what search engine optimization (SEO) and Search engine marketing (SEM) are and what’s the difference between them. This post contains affiliate links, a s an Amazon Associate, I earn from qualifying purchases. Learn more… Search Engine Optimization (SEO) SEO is one of the most important steps you can take to give your business the online visibility it needs! It includes both on-site and off-site strategies, requiring review and development of your website to include everything from web-friendly design, clean code, and SEO-friendly URLs to strong and relevant content, appropriate keywords, and optimized metadata, calls It requires action and strong link development to appear in search engines. In its early days, SEO was one of those obscure "secret specialties." "Search Engine Optimization" is a phrase mostly used by people helping you build your website... you don't need to know much about it, as long as you have your website up an...
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